Taylor Swift shot her eye-popping new video, “We Are Never Ever Getting Back Together,” with five different costumes — but without edits. She and her band rehearsed the video four times on a Los Angeles soundstage before they attempted to shoot it without stopping. And by the 18th time through, they finally captured it.
“This was a one-camera, one-shot, no-editing-involved video,” Swift told CMT.com. “So literally the minute we wrapped the final take, we watched it back — and we knew what the video looked like! It was surreal.”