Taylor has topped the Billboard Money Makers list. The article lists some of her achievements over the past year, so be sure to read it below!
In theater, a triple threat is an artist who has the chops to sing, dance and act. It’s a different ballgame in the music biz, where touring and the two avenues of sales (physical and digital) reign supreme. In that regard, there’s no artist more threat-ening than pop-country juggernaut Taylor Swift, who crushed it on nearly every level in the past year, and claims the top spot on Billboard’s annual Money Makers rich list.
Swift proved adept at capturing revenue from every angle this year, earning a whopping $39,699,575.60. Fueled by 2012’s “Red,” the singer’s album sales were eighth among all of Billboard’s Money Makers, while on the digital front she sold nearly 10 million downloads, ranking sixth, and fifth in streaming royalties — tops in country music.
But where Swift is most potent is on the road, performing in packed arena after packed arena. Revenue from six months of touring the United States on the Red Tour tops all fellow money makers with an estimated take of $30 million, according to Billboard Boxscore. The tour also boasted lucrative sponsorships (Keds, Elizabeth Arden, Diet Coke) and a ravaged merch table, which averaged $17 per head.
Swift topped the rich list just two years ago, also on the strength of her touring prowess, raking in $35,719,902.