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Taylor fans have a new destination for unique and never seen Taylor Swift videos, Taylor Swift NOW – only on AT&T. Taylor Swift NOW is a video experience created exclusively by AT&T and Taylor that will showcase unique videos, concert performances, behind-the-scenes footage and more from the Taylor Swift archives. This is AT&T’s first-ever specially curated video catalog.
Launching soon, Taylor Swift NOW is organized in themed chapters and packed with special glimpses into Taylor’s life and work spanning her entire career. This will include original content with commentary from Taylor herself.
After its launch, Taylor Swift NOW will be updated regularly with new videos and chapters for special events, including select songs from her upcoming performance at DIRECTV’s Super Saturday Night concert.
Taylor Swift NOW will be available exclusively to AT&T customers across all of our video platforms: DIRECTV, DIRECTV NOW and U-verse later this year. This puts Taylor Swift NOW in the hands of more than 25 million video customers (as of 3Q16), with more to come following the launch of DIRECTV NOW. Taylor Swift NOW will also be available through those platforms’ apps for streaming on-the-go. AT&T wireless customers can stream the content data free.
Taylor made a surprise appearance at the 50th Annual CMA Awards in Nashville, Tennessee. She presented the anticipated 2016 Entertainer of the Year award to Garth Brooks. Taylor has won this prestigous award twice – in 2009 and 2011. Taylor looked stunning in a Julien Macdonald gown accessorized with black Stuart Weitzman heels, Irit Design earrings, and rings by Maxior Joias, Borgioni, and House of Gilan. See below for photos in our gallery and a video from the event!
Last night, Taylor performed at the Formula 1 US Grand Prix in Austin, Texas. Taylor played the piano version of This Is What You Came For in its live debut, along with many hit songs from 1989, Red, Speak Now, and Fearless. While this is Taylor’s only live performance for 2016, she made it a memorable one! See below for links to HQ pictures in our gallery and the concert set list.
1. New Romantics x
2. 22 x
3. Blank Space xx
4. I Knew You Were Trouble x
5. Style x
6. You Belong With Me x
7. Fifteen x
8. Holy Ground x
9. We Are Never Ever Getting Back Together / Bad Blood x
10. Love Story x
11. This is What You Came For xx
12. Sparks Fly x
13. Enchanted / Wildest Dreams xx
14. Out of the Woods x
15. Shake it Off x
The New Romantics music video is now available on VEVO. The video also features behind the scenes footage from the 1989 World Tour. Watch the video below and check out the screencaptures in our gallery!
Taylor attended the iHeartRadio Music Awards in Los Angeles, California. Taylor was nominated for 8 awards and won 4 of them including: “Album of the Year“, “Best Tour“, “Female Artist of the Year” and “Most Meme-able Moment“. Check out pictures in our gallery and watch the videos below!