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Taylor Swift’s “1989” earns a 6x platinum certification in the United States.
The reigning Grammy winner for Album of the Year has officially reached a new multi-platinum tier in the United States.
According to the RIAA, Taylor Swift’s “1989” reached 6x platinum status on October 19, 2016.
The 6x platinum certification confirms 6 million in US album units. Each unit is equal to 1 sale, 10 track sales or 1500 track streams.
Whereas many newly certified albums are generating the majority of their units from track sales and streams, it is worth noting that “1989” has sold roughly 6 million pure US copies in the United States. Its certification is therefore as much of a “pure sales award” as one should expect to see in 2016.
Taylor Swift’s “Shake It Off,” “Blank Space,” and “Bad Blood” receive new multi-platinum certifications from the RIAA.
Over the past few weeks, three singles from Taylor Swift’s blockbuster “1989” earned upgraded multi-platinum certifications.
The first wave of certifications came on August 25. That date brought news that Swift’s second “1989” single “Blank Space” went 7x platinum in the US. Fourth single “Bad Blood” went 3X platinum on the same date.
The RIAA then issued two more digital certifications on September 15. Swift’s lead “1989” single “Shake It Off” received an 8X platinum certification, while “Bad Blood” was upgraded to 4X platinum.
Swift’s first four “1989” singles — the aforementioned, plus the 2x platinum “Style” — are all multi-platinum. Current single “Wildest Dreams” is currently gold and surely on track for a platinum — if not a multi-platinum — certification in the near future.
Under the terms of the RIAA’s digital singles program, each platinum certification confirms a US unit total of 1 million. One unit is equal to one paid download or 100 streams.
Taylor Swift receives a gold certification for her “Wildest Dreams.” “Style,” meanwhile, goes double platinum.
A fifth track from Taylor Swift’s “1989” has officially earned a certification under the RIAA’s Digital Singles program.
Following in the footsteps of official singles “Shake it Off,” “Blank Space,” “Style” and “Bad Blood,” Taylor Swift’s “1989” album track “Wildest Dreams” has received a gold certification from the RIAA.
Issued June 30, the gold certification confirms a unit total in excess of 500,000. A unit is equivalent to one paid download or 100 streams.
— In addition to scoring the gold certification for “Wildest Dreams,” Swift also earned a new award for her “Style.” The third single from “1989” is now a double-platinum digital single in the United States.
Previous singles “Shake it Off” and “Blank Space” are also multi-platinum. Current single “Bad Blood” is platinum.